Social media is an exciting marketing avenue for specialty food manufacturers. Maybe you’re just starting out and need to build word-of-mouth excitement about your product or maybe you’re already established and in a growth mode; social media offers a myriad of opportunities to reach more people than ever before. That’s the good news!
And in some ways, it’s also the bad news, because it can be overwhelming. You may already be working 60-70 hours/week, and even if you’re in the social media space, you probably don’t have time to effectively manage your brand.
And social media wants a constant stream of content – good, interesting content. It all starts with the written word, which is the basis of all this social-ness. Your words need to speak for you, to represent you, to tell your story, begin a relationship with a stranger. This type of writing may not come naturally to you. But that's where I come in!
As a professional marketer and copywriter, I've made my living for the last few years using words to help my clients tell their best stories, put their best foot forward, and reach out and touch their customers.
I am particularly passionate about the specialty food industry because my family is in it! And although I didn’t do the “heavy lifting” as our first product came to market and debuted in Fresh Market stores, I saw how much work it took to get it done. And I’m playing a big part in the social media for our company, www.trulyhawaiian.com in 2012.
Because of my fondness for the specialty food industry, I’d like to offer you a free, 15-minute consultation on social media for your specialty food business. Let’s talk and see if there’s a way for me to help you grow! I offer social media services from strategy to implementation, from community building to community management, with coaching and training along the way.
Please call today at (919) 909-7965 or send an email to set up a time for this no-cost chance to pick my brain!
